Editorial

X ProtoLab Rainmac

Read now

SOAR: Essentials for the Active Lifestyle

Read Now

Journal


  • Read

    Three Roads, One Goal: Andrew Heyes

    Embark on a series of interviews with three SOAR Race Team athletes gearing up for the London Marathon this year. Join us as we sit down with Jacob, Mo, and Andy to explore how athletes with diverse backgrounds unite toward a shared objective. From training techniques to aspirations, gain insights into managing elite-level training alongside the everyday commitments of amateur racers.

    Our third and final guest is Andrew Heyes.

  • Read

    Three Roads, One Goal: Mo Hashi

    Embark on a series of interviews with three SOAR Race Team athletes gearing up for the London Marathon this year. Join us as we sit down with Jacob, Mo, and Andy to explore how athletes with diverse backgrounds unite toward a shared objective. From training techniques to aspirations, gain insights into managing elite-level training alongside the everyday commitments of amateur racers.

    Our second guest is Mo Hashi.

  • Read

    SOAR X Kofzui LDN Shakeout Run

    --- Join us in welcoming Kofuzi, running shoes enthusiast and non-elite runner, to London for the Marathon. We're excited to announce our exclusive...
  • Read

    Three Roads, One Goal: Jacob Allen

    Embark on a series of interviews with three SOAR Race Team athletes gearing up for the London Marathon this year. Join us as we sit down with Jacob, Mo, and Andy to explore how athletes with diverse backgrounds unite toward a shared objective. From training techniques to aspirations, gain insights into managing elite-level training alongside the everyday commitments of amateur racers. Our first guest: Jacob Allen.
  • Read

    Reclaim London

    --- Join Unsanctioned Athletics, SOAR, and Runlimited for Reclaim London—a thrilling race reclaiming the city streets during marathon week. We're ...
  • Read

    SOAR: Fleet and Free

    --- Celebrating The 70th Anniversary of Diane Leather’s Ground Breaking Sub 5 Minute Mile. On 29th May 1954, only 23 days after Roger Bannister’s l...
  • Read

    Fuel Up!

    Join us on 21st March for a panel talk organised by inclusive and empowering women’s running community, WMN RUN.
  • Read

    Highway to Hackney 2024

    Prepare for the Hackney Half with our revamped training series, Highway to Hackney - now better than ever. Enjoy 8 workout Wednesdays featuring targeted sessions to boost your race-specific fitness. Join exciting friends of SOAR as guest hosts, power up with a new nutrition partner, and earn rewards through our loyalty card scheme.
  • Read

    Rituals

    We sent photographer Wendy Huynh to capture the race rituals of SOAR Race Team athlete and GB U23 Pippa Roessler, at the Southern Cross Country Championships, on a frosty, January morning. 

  • Read

    SOAR Women Spring PB Reward

    As we move away from the colder months – and into marathon season - it’s time to put some spring in your step, because when the weather hots up, so does the pace.
  • Read

    Paul Davis Animates SOAR Running

    Paul Davis met Tim Soar in a small design studio decades ago. Their friendship continues to blossom all these years later.

  • Read

    X Protolab Rainmac

    As part of our evolutionary collection, it seamlessly integrates insights from crafting highly functional running apparel. Meticulously detailed, it epitomises practicality for daily wear. Innovation meets everyday excellence in this quintessential SOAR creation—a steadfast companion for the ever-changing moods of UK weather.