Privacy Policy

Privacy Policy 

Effective date: 27 July 2026 

SOAR Running respects your privacy and is committed to protecting your personal data. This policy explains what data we collect, how we use it, who we share it with, and your rights.


Who we are 

SOAR Running is operated by: 

T. Holbrook and Co Limited 
107 Clifton Street 
London EC2A 4LG 
United Kingdom 

For the purposes of UK data protection law, SOAR Running is the data controller of your personal data. 

 

The personal data we collect 

We may collect and process the following categories of personal data: 

Contact data 
Your name, email address, phone number, billing address, and delivery address. 

Order and transaction data 
Details of purchases, returns, exchanges, and payment method information required to complete your order. 

Account and preference data 
Information you provide when creating an account, subscribing to emails, or setting communication preferences. 

Technical data 
IP address, browser type, device information, time zone, and data about how you use our website. 

Marketing data 
Your preferences for receiving marketing from us and how you interact with our emails or website. 

Communications data 
Information you share when you contact us by email, chat, or through our website. 

 

How we collect your data 

We collect personal data: 

  • when you place an order or request a return 

  • when you sign up to our mailing list 

  • when you contact us 

  • when you create an account 

  • when you browse or use our website 

  • Some data is provided directly by you. Other data is collected automatically through cookies and similar technologies. 

 

How we use your data 

We use your personal data to: 

  • process and deliver your orders 

  • manage returns, exchanges, and customer service queries 

  • communicate with you about your order 

  • provide and improve our website and services 

  • send marketing communications where you have opted in 

  • analyse site performance, usage, and customer behaviour 

  • prevent fraud and maintain the security of our website and services 

  • meet our legal and regulatory obligations 



Our legal bases for processing 

Under UK GDPR, we rely on the following legal bases: 

Contract 
To process and fulfil your order, manage returns, and provide customer support. 

Consent 
To send you marketing emails where you have chosen to receive them. 

Legitimate interests 
To improve our website and services, understand how customers use our site, maintain security, and operate our business efficiently. 

Legal obligation 
Where we need to retain or disclose data to comply with applicable laws and regulations. 

 

How we share your data 

We work with trusted service providers who process personal data on our behalf where necessary to operate our business. 

These may include: 

  • Shopify — storefront and ecommerce platform 

  • Global-e — international checkout, payments, and cross-border ecommerce services 

  • Haul + Store — fulfilment and logistics 

  • payment providers such as PayPal, Shop Pay, Google Pay, and major card networks 

  • analytics, marketing, and technology partners who help us operate and improve our website and communications 

  • We only share personal data where necessary for these services to function. We do not sell your personal data. 

 

Payments 

We do not store or have access to your full payment details. Payments are processed securely by trusted payment providers. 

 

Marketing 

If you subscribe to receive updates from SOAR, we may send you emails about products, launches, events, and related news. 

You can unsubscribe at any time by clicking the unsubscribe link in any marketing email or by contacting us at enquiries@soarrunning.com. 

If you place an order, you will only receive marketing communications if you have chosen to opt in. 

 

Cookies and tracking technologies 

We use cookies and similar technologies to: 

  • make our website function properly 

  • understand how visitors use our site 

  • improve performance and usability 

  • support marketing and advertising 

  • This may include tools such as Google Analytics and other third-party services. For more information, please see our Cookie Policy. 

You can manage your cookie preferences through your browser settings or cookie controls on our site. 

 

International transfers 

Some of our service providers operate outside the UK or EEA. Where personal data is transferred internationally, we take steps to ensure appropriate safeguards are in place. 

 

Data retention 

We retain personal data only for as long as necessary to: 

  • fulfil orders and provide customer service 

  • comply with legal, tax, and accounting obligations 

  • resolve disputes 

  • prevent fraud 

  • improve and operate our business 

  • When personal data is no longer required, we will delete it or anonymise it where appropriate. 

 

Security 

We take appropriate technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, alteration, or disclosure. 

While no online system can be guaranteed fully secure, we work with trusted providers and maintain safeguards designed to protect your data. 

 

Your rights 

You have the right to: 

  • access the personal data we hold about you 

  • request correction of inaccurate data 

  • request deletion of your data 

  • object to or restrict certain processing 

  • withdraw consent where processing is based on consent 

  • request a copy of your personal data in a portable format, where applicable 

  • lodge a complaint with the relevant data protection authority 

If you are based in the UK and are not satisfied with our response, you may contact the Information Commissioner’s Office. 

 

Changes to this policy 

We may update this Privacy Policy from time to time. The most current version will always be published on our website. 

 

Contact 

If you have any questions about this Privacy Policy or how we handle your personal data, please contact: