Founded in Hackney, London, in 2015 by designer and runner Tim Soar, the brand is built on a deep understanding of running and the demands it places on clothing.

Every garment is shaped by that understanding. Advanced fabrics, precise construction and disciplined design serve one outcome: uncompromised performance. Fit, feel and visual clarity follow.

SOAR designs for committed runners. For those who want apparel that works, run after run.