Journal

Photographer Matt Moran was recently on assignment for SOAR in Tokyo. Whilst there he met up with the 080 Running Crew.

Tim Soar delves into the fit, fabric and function of a hot-weather staple, our lightweight and highly breathable sleeveless top.

We’re celebrating the launch of ‘Run: Races and Trails Around the World’, with a great giveaway. One winner will receive £150 SOAR credit to spend on the latest addition to your running wardrobe and a copy of “Run”.

Tim and Alex talk us through the new Marathon Speedsuit. The first of its kind, it's an aero speedsuit designed specifically for marathon runners.

The Extra Mile is your chance to celebrate and reward a female runner who’s completed an outstanding run whilst wearing a SOAR Women’s Race Vest. 

Tim guides us through the Shell Sorts: liner free, knee length shorts for maximum everyday utility.

Robbie Britton recently took down the long-held 24-hour British record. We caught up with him to delve into his approach to training, the challenges he faced and what’s next in store for him.

We’ve teamed up with specialist running sports practitioners Andy Smith, Matt Bergin and Joe Dale to bring you the London Marathon Last Chance Clinic.

SOAR Running Founder and CEO Tim Soar talks through what sustainability means to us and what we’re actively doing to address it.

Join SOAR for 8 workout Wednesdays in the build-up to the Hackney Half Marathon. With training advice, company and shared goals along the way.

Earlier this February SOAR hosted an enlightening event to celebrate female-centred training. The majority of training advice has historically centred on men, but finally, there’s a groundswell of research taking place, to enable women to harness their unique physiology and gain the tools to maximise their training.

Welcome all runners (of all abilities)! We’re excited to announce that we’ve teamed up with SOAR and FitrWoman for the second Strong Women Run Club on Wednesday 8 February. We’d love you to join us as we celebrate and discuss all that running has to offer for women of all ages, speeds and backgrounds.