Journal

From concept to product. Tim talks us through the Windbreaker, the close-fitting windproof top that delivers pared-back three season protection.

From their foundation via a London tube journey to a cross-country race, to their tailored fit, 4 x way stretch merino fabric and their extensive versatility.

There’s cross-country. And then there are the cross-country relays. A Long Form Dispatch from the English National Cross Country Relays. 

The fastest road racers in the south of England go head-to-head. In spite of last minute cancellations, the distance running community pulled together to deliver a barnstorming afternoon of road-relays.

A Long Form special going behind the scenes at SOAR HQ. From record collections to races to product development.

Tim guides us through the foundational Hot Weather T. 

Join us for six weeks of two structured SOAR training sessions per week, targeting a 5km PB at the end of it.